UNDERSTAND CONSUMER NEEDS, WANTS, & PREFERENCES…

AND THE MOMENTS THAT SHAPE THEM

Oculus360 believes that your brand should give consumers what they need when they need it. We believe that your brand can and should fill that need at both a physical and emotional level…every time.

In order to help your brand meet that demand, we have created a next-generation cognitive computing software platform

We have trained our analytics models to recognize the important nuances between different types of consumers as well as the components that make up demand signals across various industries. These components are the occasions, attributes, and perceptions (sensory and emotive) associated with a brand or product.

DEMAND     =

Occasion    +

Attribute   +

Perception

Oculus360 identifies actionable purchase drivers and brand loyalty attributes directly from consumers speaking across the web.

We provide our clients with an intuitive platform that automates insights using unstructured data, deeper learning, and machine understanding

Because these insights are organic and come directly from the consumer’s unfiltered commentary, we give our clients deeper, more granular insights at the product level and provide competitive intelligence on both product specifics and brand attributes at a volume, speed, and depth never before possible.

In short, we allow you to think and act with the collective intelligence of millions of voices at your fingertips. The results speak for themselves as we have achieved breakthrough results for our clients.

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